How a new custom PowerPoint template is helping us to be more effective presenters

Published On: 2019-10-16By:

DCAC recently had a custom PowerPoint template built for us. We use PowerPoint for teaching technical concepts, delivering sales and marketing presentations, and more. One thing I love about working at DCAC is that each of the 6 consultants is also a speaker at conferences. So we all care about making presentation content understandable and memorable.

In addition to the general desire to be an effective presenter, I have a special interest in accessible design. I speak and consult on accessibility in Power BI report design. So I feel a responsibility to try to be accessible in all areas of visual design. In addition, I know that making things more accessible tends to increase usability for everyone.

PowerPoint templates in general reduce manual efforts to assign colors, set fonts and font sizes, and implement other design properties such as animations. I’m all for making a decision once, templatizing it, and making it easy to instantiate. But most of the templates available within PowerPoint and sold online don’t follow good presentation design practices. That is to say, the formatting gets in the way of the content.

Having a template made

Anyone can make a PowerPoint template. You just have to learn how master slides work. Lots of marketing and graphic design companies offer to create PowerPoint templates. But they are mostly concerned with staying on brand or making something shiny. But people make presentations because we want to communicate information. I wanted our template to make it easy for us to follow some good design practices, including accessibility.

So I reached out to my friend Echo Rivera who has her own company, Creative Research Communications, that specializes in making visually engaging presentations about highly technical topics. I came across one of her tweets a couple of years ago and visited her website. Some of the things I have learned from Echo’s courses and blog posts include:

Echo worked with me to make a template that followed good design practices but was flexible enough for a variety of content and audiences. And we also made the template fairly accessible! I’m pleased with the way our template turned out. A template can’t do everything for you, but it can give you a good start.

The process of presentation template design

I found the process of designing the template interesting, so I thought I would share a bit about that.

First, I sent Echo some samples of the presentations we give and some ideas on a color palette. We met to discuss our corporate personality, our presentation needs, and our goals for the template. Then a few members of the DCAC team helped me pick some potential images for the title slide.

Next we picked icons and colors for sections that we thought we would commonly include in presentations. We stuck with a white background to make it easier to use images and diagrams from online (so we wouldn’t have to expend effort removing image backgrounds when they weren’t transparent). It also made it easier to choose colors with good contrast.

Once we got the full draft of the template, the team reviewed it and tried it out on some slides. And because things were going too smoothly, we decided we didn’t like the image we selected for the title slide, and chose another one. We made a few adjustments to default font sizes so that slides would fit our company name and slide headings with long technology names on a single line. We also adjusted the position of the slide heading text on slides with the line and icon at the top (shown below) so the text didn’t sit directly on the line.

We made a version of the slide template that has a small single-color logo on each slide. I plan to use this for sales slides and other situations where we need to ensure our name is on a slide when taken out of context (like a screenshot of a single slide). But the logo is small and not distracting so it doesn’t negatively impact design.

We made the template expecting that team members would adjust the master slides and use the provided multi-purpose layouts as needed for each presentation. We will change icons and use blank slides to add diagrams and big images. We also have multiple options for title and thank you slides.

Benefits of our new PowerPoint template

There is a lot to the new template, and examples below are shown without a ton of background explanation. But I couldn’t write this blog post and not show some examples, and I didn’t want this post to turn into a novel.

Our slides use color contrast to create visual interest while staying close to our corporate color palette.

The spacing and font sizes allow for about 6 lines of text max in an all-text slide. Our default font size for text content is 32pt.

Content slide with large text and clean formatting
Content slide from Meagan’s presentation on accessible Power BI report design

We used icons and color to denote sections in our presentations.

I think the best thing that this process has done is encourage us to use less text and more images. Check out the recently created slides from one of John’s presentations below.

My checklist for accessibility in visual presentation design includes:

  • font sizes no smaller than 24pt
  • color contrast that meets WCAG standards (3:1 for large text, 4.5:1 for smaller text)
  • avoiding using color as the only means of conveying information
  • avoiding color combinations that are problematic for people with color vision deficiency

Echo worked patiently and diligently with me to measure and adjust colors to meet these criteria. It was great to have someone that understood these goals.

Feedback from other team members

To be honest, I think it took some time for the template to grow on people. But most of us have warmed to it. If you are used to small images, lots of text, and extensive use of clip art and smart art, switching to the template can be a bit difficult. But that’s kind of the point.

Echo gave us some videos on how to use the template and some slide makeover examples when she delivered the template, and I asked the team to watch this TEDx talk. That reinforced the design goals and choices.

I asked the team for comments, and this is what they said.

“I like having a professional-looking, themed template that isn’t just something out of the box that looks like everyone else’s. The template, plus the helpful background info force you to think about what you are puking onto a single slide. It will lead to some semi-major rewrite/re-evaluation of about every presentation I do. “


“The template, in part with it’s notes and reminders, helps me to ensure that I put the proper amount of context on a given slide.  It’s a balancing act with font size and content.  If I have to reduce the font size below 32 pt and I still have content to provide, it goes on another slide.”


Final thoughts

Will every slide we make be perfect and beautiful? No. But this template will help us avoid common mistakes like having too much text on the slide, and it provides some built-in accessibility without us having to remember to make adjustments.

I really enjoyed working with and learning from Echo, and I recommend her for your presentation design needs. I want to note that she prefers that you take her training before she does custom design work for you so you have a mutual design foundation to build upon. But her courses are great, so that’s not a hardship.

It’s also a privilege to work with people that share and support my goals of effective presentation delivery and accessible design. PowerPoint templates are part of the branding and marketing collateral in an organization, and I love what this says about DCAC.

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Azure SQL Database Price and Performance vs Amazon RDS

Published On: 2019-10-15By:

Yesterday, GigaOm published a benchmark of Azure SQL Database as compared to Amazon’s RDS service. It’s an interesting test case that tries to compare the performance of these platform as a service database offerings. One of the many challenges of this kind of a study is that the product offerings are not exactly analogous. However, GigaOm was able to build a test case where they used similar sized offerings as shown in the image below.

Screen Shot 2019-10-15 at 3.17.40 PM

GigaOm used TPC-E which is a blended OLTP workload which involves both read-only and update transactions. In the raw performance numbers, SQL DB was a little bit better in terms of overall throughput, but where Azure really shines in comparison to AWS is pricing.

In terms of raw pricing, there is a significant difference between Azure SQL DB and AWS pricing for these two instances. Azure is $25,000/month less, however it’s not quite an apples to apples comparison, as Azure SQL DB is single database service as opposed to RDS which acts more like Managed Instance, or on-premises SQL Server. If you use use the elastic pool functionality in Azure SQL DB which is the same cost as single database SQL DB, you get a better comparison.


Screen Shot 2019-10-15 at 3.54.24 PM

Where the real benefits come in, are that Microsoft allows you to bring on-premises licenses to Azure SQL Database, and the fact the Microsoft offers a much lower cost for 3 year reservations. (Which you can know pay for on a month to month basis). This is a big advantage that Microsoft has over Amazon is that they control the licensing for SQL Server. You can argue that this isn’t fair, but it’s Microsoft’s ball game, so they get to make the rules.

There will always be an inherent feature advantage to being on Azure SQL DB over AWS RDS, as Microsoft owns the code and can roll it out faster. While AWS is a big customer, and will be quick to roll out new updates and versions, they are still subject to Microsoft’s external release cycle whereas Azure is not. In my opinion, if you are building a new PaaS solution based on SQL Server, your best approach is to run on Azure SQL DB.

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New Event Calendar

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Speaking Engagements

Check out my new Event Calendar, to see my upcoming and past speaking engagements.

You can catch me at various events throughout the year. If you are interested in having me speak at your event reach out via my contact me page.


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What is Page Life Expectancy?

Published On: 2019-10-14By:

If you’ve been a DBA for a while, you’ve heard people talking about PLE.  PLE stands for Page Life Expectancy; most DBAs (and really anyone that works with SQL Server for more than 5 seconds) called it PLE. I think this is for two reasons; 1 Expectancy is hard for a lot of people to say; 2 we’re lazy efficient.


PLE is reported by SQL Server as a number, somewhere between 0 and ~2B.  The number that it’s showing you is a number of seconds.  Those number of seconds are the amount of time that SQL Server estimates that it will be able to keep a page loaded in memory for before that page is swapped out.  So if a page of data was loaded into memory right now, and PLE was 100 seconds, then in ~100 seconds we could expect that page to be removed from the buffer pool in order to make room for another page.

I want to be really clear here, 100 is not a target number (neither is 300). It’s just a number that I am using for my explanation here.

When you look at PLE on a larger server, you may see a few numbers. That’s because each NUMA node has a PLE value, and those numbers are calculated together to get the servers PLE.  The actual calculation isn’t an average or anything quite that simple.  You take the PLE value of the node and multiply it by 1000.  You do this for all the NUMA nodes. Then you sum up these values, and divide the total by the number of NUMA nodes, then divide by 1000.

This means that PLE for one NUMA node can drop, while PLE for another NUMA node can be stable, and the server-wide PLE number may not change (or change much).

The reason that each NUMA node has its own PLE value is that SQL Server manages each NUMA node independently.  Understanding why PLE for each node can vary requires an understanding of how SQL Server works.  So, let’s dive a little deeper.  (For this article we’re going to assume a 2 CPU server, which has 2 NUMA nodes. It keeps things easier, but all this applies if you have 4 or 8 nodes as well.)

So let’s calculate PLE for our sample server. If both NUMA nodes have a PLE of 100, then the math looks like this.

((100 * 1000) + (100 * 1000)) / 2 / 1000 = 100

If one node has a PLE of 100 and the other has a PLE of 60, then the math looks like this.

((100 * 1000) + (60 * 1000)) / 2 / 1000 = 80

If you have a four-node box, then the value gets even odder looking. Let’s assume we have three NUMA nodes with a PLE of 100 and one node with a PLE of 60 and see how the math looks.

((100 * 1000) + (100 * 1000) + (100 * 1000) + (60 * 1000)) / 4 / 1000 = 90

NUMA assignments

When a table is loaded into memory, that table is assigned to a NUMA node; and that’s the only NUMA node that the table will be assigned to.  The reason for this is that SQL Server only wants to assign CPU processors from that NUMA node to work on that table.  Because of this, if there’s a report against that table (or a bad query that causes a scan of the table), that’ll impact the PLE of that NUMA node because the table needs to be loaded into memory so that the CPUs can process that table. (All sorts of things can cause PLE issues to crop up, this is just one example.)

So if we’ve got one really large table in our database, and lots of small tables (and everything in SQL Server and the OS set correctly) we should expect to see two very different numbers for PLE. One for the NUMA node that is working on the large table, and one on the NUMA node that’s hosting all the smaller tables.

You may be asking yourself how can I assign tables to a specific NUMA node, and the answer is that you can’t. Even if you could, there’s pretty much no reason to. SQL Server does a really good job of assigning tables to NUMA nodes all by itself.  If you think you’re having a problem with SQL Server because it’s assigning to many tables to a NUMA node, you’re probably got other problems that need to be dealt with (hint, we can help you with that).

PLE Recommendations

There are lots of PLE recommendations out there. Most of them are built on the number 300 which you’ll find in Books Online. Any advice about PLE, which has a specific number as a target, is worth the amount of money you paid to read the blog post (if you did pay to read that number I’m sorry you got screwed).  The target PLE is very system-specific, and it should be treated as such. Some systems should have a really low PLE because they churn data so often.  Other systems need to have a really high PLE so that they never have to hit the disk.

One of our clients has a PLE of somewhere around 35,000. If it gets below 28,800 (8 hours) we start to worry.  When we were designing this system, we decided that when customers ran the end of day reports (the customers are only open for 8 hours a day) for their office, we didn’t want to hit the hard drive. That means that all the data over the last 8 hours needed to be loaded into memory and it needs to stay there until the end of the day.  Is this a guarantee that there are no queries that will hit the disk at the end of the client’s day? No, of course not, but we’ve done everything we can to make this a reality for the client.  And given that this client has thousands of customers, and tens of thousands of unique users per day (if not more) and the system has been stable for years, we’ve done a pretty good job getting to that point.

So what number should you shoot for when looking at PLE?  As high a value as you can afford to get. Increasing PLE is a matter of index tuning and buying more RAM.  If you can afford to get more RAM, get it.  The more data that SQL Server can cache, the higher PLE is going to go, and the happier SQL Server will be.


While you probably don’t need to know what PLE is in the long run, it’s one of those things that you’ll want to keep an eye on, because if it drops you want to know why. PLE dropping isn’t a problem or even a symptom of a problem; unless it is. It’s a potential warning that some investigation on the server needs to be done and from that investigation, you might need to do more, or you might not.


The post What is Page Life Expectancy? appeared first on SQL Server with Mr. Denny.

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